Brewery Tours and Interactive Beer Experiences Begin April 10
HOUSTON (April 3, 2015) – Houston beer lovers will soon have a new reason to raise a glass: the Tour Center at the Anheuser-Busch Houston Brewery opens its doors to the public on Friday, April 10, to give guests a behind-the-scenes look at what goes into brewing some of America’s favorite beers.
“Anheuser-Busch has been part of the Houston brewing community for nearly 50 years. And, with the Bayou City’s burgeoning beer scene, it’s the perfect time to invite visitors to the brewery to learn more about the care and passion we put into every beer we brew,” said Damola Oshin, senior general manager, Anheuser-Busch Houston brewery. “With three unique beer experiences to offer, we look forward to sharing all things beer with the people of Houston.”
Tour Center visitors can participate in a variety of tours and beer-appreciation experiences, including:
- The Day Fresh Tour
The Day Fresh tour offers guests an in-depth look at how some of America’s favorite beers are crafted with the finest ingredients, by following the steps of the entire brewing process in 60 minutes. The tour is $10 for those ages 21 and older, $4 for ages 4-20, and is free for children under 4. Guests 21 and older can enjoy two samples on this tour, one at the Finishing Cellar and another in the Tasting Room.
- Beermaster Tour
Guests interested in learning even more about the art of brewing can join the Beermaster Tour, which provides a VIP behind-the-scenes look at the brewing of Budweiser. On the two-hour tour, guests will get the unique opportunity to experience the brewing process step-by-step and, for those 21 and older, sample beer directly from the Finishing Tank. Upon completion of the tour, guests 21 and older can sample a flight of quality Anheuser-Busch beers in the Tasting Room. Reservations are required. The Beermaster Tour is $25 for visitors ages 21 and older and $10 for visitors ages 13-20. The tour is not open to children under 13. To commemorate the experience, a variety of special gifts will be provided to each guest.
- Beer School
The 30-minute educational experience introduces participants to a variety of beer styles, ingredients, proper pouring techniques and food pairing suggestions. This program is limited to guests 21 years of age or older. The cost is $10 per person, which includes the experience and gifts for the beer connoisseur. All beer samples are provided free of charge.
The Anheuser-Busch Houston Tour Center is located at 775 Gellhorn Drive. Tours will be held daily from 10 a.m. to 6 p.m. Adults 21 and older who visit the Tour Center can enjoy complimentary samples in signature glassware at no cost. In addition to the tours and tastings, the Tour Center will also be available to host special events for private groups.
For hours, more information or to schedule a visit to the Houston Tour Center, please visit facebook.com/HomeofBud.
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For more than 160 years, Anheuser-Busch and its world-class brewmasters have carried on a legacy of brewing America’s most-popular beers. Starting with the finest ingredients sourced from Anheuser-Busch’s family of growers, every batch is crafted using the same exacting standards and time-honored traditions passed down through generations of proud Anheuser-Busch brewmasters and employees. Best known for its fine American-style lagers, Budweiser and Bud Light, the company’s beers lead numerous beer segments and combined hold 47.2 percent share of the U.S. beer market. Anheuser-Busch is the U.S. arm of Anheuser-Busch InBev and operates 12 local breweries, 17 distributorships and 23 agricultural and packaging facilities across the United States, representing a capital investment of more than $15.5 billion. Its flagship brewery remains in St. Louis, Mo., and is among the global company’s largest and most technologically capable breweries. Visitor and special beermaster tours are available at its St. Louis and five other Anheuser-Busch breweries. For more information, visit www.anheuser-busch.com.