Holiday Letter to the Editor

Dear Editor:

The holidays are a time to surround yourself with family and friends, eat seasonal treats, and toast to what’s to come. Help keep the celebrations going and Make a Plan to Make it Home for the safety of your family, friends and community this holiday season.

If you choose to celebrate the holidays with a “cheers,” always remember to drink responsibly and plan ahead to use a rideshare service, designated driver, or public transportation to get to and from your destination safely.

This holiday season and all year around Silver Eagle Distributors, in conjunction with the Greater Houston Restaurant Association, will continue to implement a program called Alert Cab, which provides free and discounted cab rides home for bar and restaurant patrons who may have had too much to drink. Driver’s License guides and We I.D. age calendars will also be used to assist in identifying and preventing those who are underage from purchasing and consuming alcohol.

Drunk driving is 100 percent preventable and it’s up to all of us to do our part this holiday season to keep our roads safe. That’s why we’re joining Budweiser to celebrate the holidays by reminding everyone to plan ahead for a safe ride home from his or her holiday celebrations.

Over the past 35 years, Anheuser-Busch and its wholesaler partners have invested more than $1 billion in the United States to promote alcohol responsibility and reduce drunk driving, and we are looking forward to continuing this effort through 2018 and beyond.

From everyone at Silver Eagle Distributors, we wish you a happy and safe holiday season!


John L. Nau, III

Chairman & CEO
Silver Eagle Distributors, L.P.