Make A Plan To Make It Home This Holiday Season

Dear Editor:

From office parties to neighborhood gatherings, our calendars are filled with many reasons to celebrate. But the most important plan we’ll make all season is the plan to make it home safely. Whether it’s a cab, a designated driver or public transportation, knowing how you’ll get home safely at the end of the night means you can spend more time toasting great times with great friends.

Silver Eagle Distributors and Budweiser are once again reminding adults to make a plan to make it home, because friends are waiting. Thanks to the help of designated drivers and the efforts of law enforcement, the nation has made significant progress in preventing drunk driving. In fact, according to the U.S. Department of Transportation’s latest government data, drunk-driving fatalities in Texas have declined 39 percent since 1982.

While that’s great news, there’s always more work to be done. That’s why this holiday season Silver Eagle Distributors, in conjunction with the Greater Houston Restaurant Associations and the San Antonio Restaurant Associations, will continue to implement a program called Alert Cab, which provides free and discounted cab rides home for bar and restaurant patrons who may have had too much to drink. Driver’s License guides and We I.D. age calendars will also be used to assist in identifying and preventing those who are underage from purchasing and consuming alcohol.

All of us at Silver Eagle Distributors wish our friends and neighbors a safe and happy holiday season. Together, we can all help keep our roads safe.


John L. Nau, III

Chairman & CEO

Silver Eagle Distributors, L.P.