12th Annual Global Beer Responsible Day
As Houston’s primary beer distributor and an Anheuser-Busch wholesaler, Silver Eagle Distributors Houston, LLC cares deeply about all the Houston-area communities we call home. We’re committed to keeping our friends, families and neighbors healthy and safe, and one way we work toward this is by promoting safe rides—a top priority for Anheuser-Busch and its wholesalers for more than 100 years
Drunk driving is still a major problem in the U.S. and 100% preventable. There is an average of 300,000 incidents a day from alcohol-impaired driving. Data shows that alcohol-impaired fatalities on the road had been steadily declining, but in the last ten years, the figure has plateaued at around 10,000 fatalities annually. A thousand of which are in Texas each year.
On Friday, September 17, 2021, Silver Eagle Houston and Anheuser-Busch came together to recognize the 12th annual Global Beer Responsible Day (GBRD) by announcing a new initiative called Decide to Ride in partnership with Mothers Against Drunk Driving (MADD) and Uber. This campaign is centered around the idea that “you can’t drive drunk if you don’t drive there,” encouraging everyone to plan ahead for a safe ride home before taking even one sip.
We encourage everyone to join us in our mission to put an end to alcohol-impaired driving and invite you to recognize those in the Houston-area who are doing their part by sharing this news with your audience. Attached are a few photos to use in articles with captions.
We are raising a glass to all that we’ve accomplished together and the progress still to come as we work toward building a Better World.